Insurance that’s fast, fair, and actually gives a damn.
Landlord and business cover you can buy in minutes. Car, home and more on the way. No hidden fees, ever.
Ford Fiesta · comprehensive
Indicative only — your price depends on your details.
Typically includes
- Courtesy car
- Windscreen cover
- EU breakdown
Cover
Cover for what you’ve actually got.
Insurance explainers
Plain-English guides to every product we sell.
What each policy actually does, what to compare before buying, and the small print most people miss.
Personal · Foundations
Claims Process Explained
Step-by-step guide to making an insurance claim and what to expect.
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Personal · Foundations
Excess Explained
Understanding compulsory and voluntary excess and how they affect premiums.
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Personal · Foundations
How Insurers Price Risk
Underwriting, risk assessment, and premium calculation in plain English.
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Personal · Foundations
Understanding Insurance Types
A plain-English overview of personal and business insurance categories in the UK.
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Personal · Home Insurance
Home Insurance Explained
Buildings, contents, and combined home cover — what each one actually covers.
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Personal · Home Insurance
Specialist Home Insurance Explained
Cover for non-standard properties, high-value homes, and unusual risks.
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Personal · Motor Insurance
Car Insurance Explained
Comprehensive vs third-party, excess, and the legal minimums.
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Personal · Specialist
Gadget Insurance Explained
Protecting mobile phones, laptops, and portable devices against loss and damage.
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Personal · Specialist
Pet Insurance Explained
Vet bills, treatment options, and lifetime policy structures.
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Personal · Specialist
Travel Insurance Explained
Protecting trips against cancellation, medical emergencies, and disruption.
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Personal · Home Insurance
Home Emergency Cover Explained
What home emergency cover includes, what it excludes, and how it differs from full home insurance.
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Personal · Home Insurance
Buildings vs Contents Cover Explained
The difference between buildings and contents cover and how to decide what you need.
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Personal · Home Insurance
Renters Insurance Explained
Contents cover for tenants — what it covers, when you need it and how it differs from landlord cover.
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Personal · Motor Insurance
Car Breakdown Cover Explained
Roadside assistance and recovery — what cover levels exist and how to choose.
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Personal · Motor Insurance
Motor Legal Expenses Explained
Legal expenses cover for motor incidents — recovery, prosecution defence and guaranteed hire.
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Personal · Motor Insurance
No Claims Discount Explained
How NCD works, how it builds, when it transfers and what happens when you claim.
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Personal · Specialist
Cycle Insurance Explained
Cover for theft, accidental damage and personal liability on your bicycle.
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Personal · Foundations
Cooling-Off Periods Explained
Your right to cancel an insurance policy in the first 14 days and how it works.
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Browse all explainers
18+ guides covering every product we sell
Why Revive
Four things insurance should have always done.
- 01
Renewal customers pay what new ones pay.
The FCA banned loyalty penalties in 2022. We never built a model that depended on them.
- 02
No hidden fees, no auto-added extras.
Optional extras are off by default. You add what you want, you see what it costs, you decide.
- 03
Real people on the claims line.
When something goes wrong, you talk to someone who can make decisions. Not a chatbot.
- 04
Cover for the mainstream — and the cases it overlooks.
Most of what we do is everyday, mass-market cover at fair prices. We also take on the cases other insurers won’t — gig workers, HNW households, landlords with non-standard tenants, SMEs with unusual risk profiles.
How it works
Three steps. No surprises.
- 01
Quote
Tell us what you want cover for. Five minutes online, or call if you’d rather.
- 02
Choose
Pick monthly or annual. See exactly what’s covered, what isn’t, and what extras cost.
- 03
Covered
Manage your policy through your account, or call us any time.
- FCA-approved AR
- UK underwritten
- FSCS protected
Appointed Representative of Innovative Risk Labs Ltd. FCA Reference 1040766.